The Realtor's Multiple Listing Service is the single most effective marketing service available through any real estate company in getting homes sold. When a home's details and photos are put in front of over 11,000 local active real estate agents and more importantly put in front of all of their prescreened Buyers, it will dramatically increase the chance of a successful sale. Research shows that over 90% of all the homes sold, are sold by the co-operating efforts of the Buyer's Agents in the Multiple Listing Service and NOT the Listing Agent.
With the recent passage of the Agent Responsibility Act, Real Estate Brokers can now unbundle their Full Service Plan and offer Limited Service to Home Sellers. What this means is that For Sale By Owners can now pay a low flat fee to put a detailed description of their home and multiple photos into the local Realtor' Multiple Listing Service as a stand alone service.